For nearly two centuries, we’ve embraced the relentless speeding up of communication by mechanical means, believing that the industrial ideals of efficiency, productivity, and optimization are as applicable to speech as to the manufacture of widgets. More recently, we’ve embraced the mechanization of editing, allowing software to replace people in choosing the information we see (and don’t see). With LLMs, the industrialization ethic moves at last into the creation of the very content of our speech.
All this posting is tiring. If only we could have something do it for us!
Having an app fiddle with your writing now seems normal, even necessary given how much time we all spend messaging, posting, and commenting. The endless labor of self-expression cries out for the efficiency of automation.
Which leads to the “industrialization of human communication”.
LLMs give us ventriloquism in reverse. The mechanical dummy speaks through your mouth.
Facebook, it’s now widely accepted, has been a calamity for the world. The obvious solution, most people would agree, is to get rid of Facebook. Mark Zuckerberg has a different idea: Get rid of the world.
What a way to start an article.
It’s to turn reality itself into a product. In the metaverse, nothing happens that is not computable.
Always love Nicholas’ insight. He hasn’t been posting much to his blog as of late, but Facebook’s announcement of the metaverse seems to have brought him back into the light of the blogging day. I’m happy for it.
In a few years, all new TVs will have operational cameras. All new TVs will watch the watcher. This will be pitched as an attractive new feature. We’ll be told that, thanks to the embedded cameras and their facial-recognition capabilities, televisions will henceforth be able to tailor content to individual viewers automatically. TVs will know who’s on the couch without having to ask. More than that, televisions will be able to detect medical and criminal events in the home and alert the appropriate authorities. Televisions will begin to save lives, just as watches and phones and doorbells already do. It will feel comforting to know that our TVs are watching over us. What good is a TV that can’t see?
We’ll be the show then. We’ll be the show that watches the show. We’ll be the show that watches the show that watches the show.
Nicholas Carr—always on point.
the operators of the machines that gather our signals. We’re the sites out of which industrial inputs are extracted, little seams in the universal data mine. But unlike mineral deposits, we continuously replenish our supply. The more we’re tapped, the more we produce.
The game continues. My smart TV tells me the precise velocity and trajectory of every pitch [in baseball]. To know is to measure, to measure is to know. As the system incorporates me into its workings, it also seeks to impose on me its point of view. It wants me to see the game — to see the world, to see myself — as a stream of discrete, machine-readable signals.
I sometimes despise that, on the web, we’ve come to accept this premise—to know is to measure, to measure is to know. As if what cannot be measured does not exist. Pic or it didn’t happen. Tree witnessed or it didn’t fall. Feedback or flatline.
Reflecting on the 10th anniversary of his book The Shallows
Welcome to The Shallows. When I wrote this book ten years ago, the prevailing view of the Internet was sunny, often ecstatically so...In a 2010 Pew Research survey of some 400 prominent thinkers, more than 80 percent agreed that, “by 2020, people’s use of the Internet [will have] enhanced human intelligence; as people are allowed unprecedented access to more information, they become smarter and make better choices.”
The year 2020 has arrived. We’re not smarter. We’re not making better choices.
Then later:
When it comes to the quality of our thoughts and judgments, the amount of information a communication medium supplies is less important than the way the medium presents the information and the way, in turn, our minds take it in. The brain’s capacity is not unlimited. The passageway from perception to understanding is narrow. It takes patience and concentration to evaluate new information — to gauge its accuracy, to weigh its relevance and worth, to put it into context — and the Internet, by design, subverts patience and concentration.
Nicholas Carr with another great analysis. This time he points his lens at the “influencer”:
Marketing has displaced thinking as our primary culture-shaping activity, the source of what we perceive ourselves to be. The public square having moved from the metaphorical marketplace of ideas to the literal marketplace of goods, it’s only natural that we should look to a new kind of guru to guide us.
Then later:
The idea that the self emerges from the construction of a set of values and beliefs has faded. What the public influencer understands more sharply than most is that the path of self-definition now winds through the aisles of a cultural supermarket. We shop for our identity as we shop for our toothpaste, choosing from a wide selection of readymade products. The influencer displays the wares and links us to the purchase, always with the understanding that returns and exchanges will be easy and free.
A great post. Read the entire thing.
Nicholas Carr, in reviewing a new book, is at it again: writing counterpoints to the Silicon Valley gospel.
Zuboff’s fierce indictment of the big internet firms goes beyond the usual condemnations of privacy violations and monopolistic practices. To her, such criticisms are sideshows, distractions that blind us to a graver danger: By reengineering the economy and society to their own benefit, Google and Facebook are perverting capitalism in a way that undermines personal freedom and corrodes democracy.
Later:
Whenever we use free apps and online services, it’s often said, we become the products, our attention harvested and sold to advertisers. But, as Zuboff makes clear, this truism gets it wrong. Surveillance capitalism’s real products, vaporous but immensely valuable, are predictions about our future behavior — what we’ll look at, where we’ll go, what we’ll buy, what opinions we’ll hold — that internet companies derive from our personal data and sell to businesses, political operatives, and other bidders.
Nicholas Carr at it again.
The smartphone has become a repository of the self, recording and dispensing the words, sounds and images that define what we think, what we experience and who we are.
He speaks about an interesting test that was done on cognition and how the results showed that if your phone was even near you, you scored less (emphasis mine):
The results were striking. In both tests, the subjects whose phones were in view posted the worst scores, while those who left their phones in a different room did the best. The students who kept their phones in their pockets or bags came out in the middle. As the phone’s proximity increased, brainpower decreased.
The most interesting part is that they didn’t even know it:
In subsequent interviews, nearly all the participants said that their phones hadn’t been a distraction—that they hadn’t even thought about the devices during the experiment. They remained oblivious even as the phones disrupted their focus and thinking
I think we can all admit it’s tough:
Just suppressing the desire to check our phone, which we do routinely and subconsciously throughout the day, can debilitate our thinking.
Perhaps we’re not as in control as we think:
The evidence that our phones can get inside our heads so forcefully is unsettling. It suggests that our thoughts and feelings, far from being sequestered in our skulls, can be skewed by external forces we’re not even aware of.
But is it really that big of a surprise our phones have such a hold on us?
Imagine combining a mailbox, a newspaper, a TV, a radio, a photo album, a public library and a boisterous party attended by everyone you know, and then compressing them all into a single, small, radiant object. That is what a smartphone represents to us. No wonder we can’t take our minds off it.
Another problem is that we offload remembering information to the computer because we have search engines available to us 24/7. But that is diminishing our own personal knowledge. Plus, as was found in a study “when people call up information through their devices, they often end up suffering from delusions of intelligence. They feel as though ‘their own mental capacities’ had generated the information, not their devices.” So what do we do?
Only by encoding information in our biological memory can we weave the rich intellectual associations that form the essence of personal knowledge and give rise to critical and conceptual thinking. No matter how much information swirls around us, the less well-stocked our memory, the less we have to think with.
The conclusion? (emphasis mine):
That insight sheds light on society’s current gullibility crisis, in which people are all too quick to credit lies and half-truths spread through social media. If your phone has sapped your powers of discernment, you’ll believe anything it tells you.
At the end of the day, all our phones can give us is data, but we often misperceive that as knowledge:
Data, the novelist and critic Cynthia Ozick once wrote, is “memory without history.” Her observation points to the problem with allowing smartphones to commandeer our brains. When we constrict our capacity for reasoning and recall or transfer those skills to a gadget, we sacrifice our ability to turn information into knowledge. We get the data but lose the meaning. Upgrading our gadgets won’t solve the problem. We need to give our minds more room to think. And that means putting some distance between ourselves and our phones.
Because, apparently, there’s so little to talk about anymore, it’s been announced that a computer has written lyrics that rival rap legend Eminem. As such, some have even claimed “rappers might soon lose their jobs to robots”. But as Nicholas Carr points out, that’s a little premature:
Our assumptions and expectations about artificial intelligence have gotten ahead of the reality, in a way that is distorting our view not only of the future but of the very real accomplishments being made in the AI and robotics fields.
Personally, I find this especially true for computer illiterate people. My dad constantly sees “news” headlines making outlandish claims for AI and therefore has this sense that the robot rapture will soon be upon us.
As someone who works in tech, I find it laughable, borderline ridiculous that as soon as computers do the tiniest little thing “we jump to the conclusion that computers are mastering wordplay and, by implication, encroaching on the human facility for creativity and improvisation”.